
Our Credo
All members strictly adheres to these principles. They are not aspirations. They are requirements.
1. Elevate mindfully
We must prioritize meaningful change over the accumulation of wealth. Our influence must be used to uplift the environment beyond enterprise.
2. Validate confidently
We shall act with clarity, certainty, and intelligence. We promote education that encourages free thinking and rejects oppression.
3. Incorporate humanity
We promise to lead with humility, integrity, and purpose. We must always treat others with respect and honor, free from discrimination, regardless of their race, gender, religion, national origin, sexual orientation, or physical condition.
4. Collaborate respectfully
We strongly vow to advance well being by mentoring, teaching, and contributing to those we work with and serve. We promise to treat customers, employees, suppliers, communities, and shareholders with dignity and fairness in all actions.
5. Negotiate fairly
We must operate with openness and authenticity. We do not exploit leverage. We do not manipulate partners or competitors.
6. Forgive openly
Responsible investing includes empathy and understanding, therefore, we shall accept that mistakes will occur and we extend grace rather than shame.
7. Operate transparently
We shall build trust through honesty. We do not conceal harmful truths. We do not misuse confidentiality.
8. Communicate dynamically
We shall turn challenges into opportunities. We equip and inspire others to do the same.
9. Advocate strategically
We must give others the benefit of the doubt. We work to strengthen trust in the communities we influence.
10. Contribute generously
We are generous with our time and resources to advance the positive progression of humanity. We do not treat prosperity as a trophy. We deploy it to elevate individuals, communities, and the world around us.